W Korea Apologizes for Controversial Breast Cancer Charity Event Amid Ongoing Criticism
W Korea faced backlash and issued an apology following criticisms that its breast cancer charity event, held on the 15th, resembled a celebrity networking party. The controversy intensified when it was revealed that the actual invitation referred to the event as a Breast Cancer Party.
On the 23rd, YouTuber Shinu (real name Jeon Shin-woo) shared the invitation he had received, expressing his disbelief at the phrase Breast Cancer Party. He stated, Seeing that bizarre term made me think, is this really okay? I wondered, Are people actually going to this? But it turned out many attended. I thought I was the only one who found it strange. The revealed invitation letter introduced the event as a breast cancer party that garnered attention with the participation of top stars, and added that the breast cancer party allows a limited number of guests to enjoy performances by celebrities in an intimate setting.
W Korea held its 20th breast cancer awareness campaign, Love Your W 2025, at the Four Seasons Hotel in Jongno-gu, Seoul. However, after the event, the stated purpose of raising awareness for breast cancer was nowhere to be found in the program or any part of the event. Instead, photos and videos of renowned celebrities drinking and dancing were posted on the official social media accounts, further igniting the controversy.
Particularly, the performance by singer Jay Park, who presented a song with lyrics describing a womans body, drew severe criticism, with some questioning if it was mocking the serious cause of breast cancer awareness. Ultimately, the events focus seemed to stray far from its intended purpose, leading to ongoing discussions and condemnation regarding how such sensitive topics are handled in public events.
On the 23rd, YouTuber Shinu (real name Jeon Shin-woo) shared the invitation he had received, expressing his disbelief at the phrase Breast Cancer Party. He stated, Seeing that bizarre term made me think, is this really okay? I wondered, Are people actually going to this? But it turned out many attended. I thought I was the only one who found it strange. The revealed invitation letter introduced the event as a breast cancer party that garnered attention with the participation of top stars, and added that the breast cancer party allows a limited number of guests to enjoy performances by celebrities in an intimate setting.
W Korea held its 20th breast cancer awareness campaign, Love Your W 2025, at the Four Seasons Hotel in Jongno-gu, Seoul. However, after the event, the stated purpose of raising awareness for breast cancer was nowhere to be found in the program or any part of the event. Instead, photos and videos of renowned celebrities drinking and dancing were posted on the official social media accounts, further igniting the controversy.
Particularly, the performance by singer Jay Park, who presented a song with lyrics describing a womans body, drew severe criticism, with some questioning if it was mocking the serious cause of breast cancer awareness. Ultimately, the events focus seemed to stray far from its intended purpose, leading to ongoing discussions and condemnation regarding how such sensitive topics are handled in public events.
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